Frase
Unclaimed verified 26 jul 2026The Agentic SEO & GEO Platform | Rank on Google. Get Cited by AI.
TL;DR
Frase is an AI-powered SEO and GEO platform that automates SERP research, content briefing, and brand visibility tracking across traditional search engines and AI models. It is built for marketing teams and agencies looking to scale high-ranking content through an 'agentic' workflow that minimizes manual research.
What Users Actually Pay
No user-reported pricing yet.
Our Take
Frase has successfully pivoted from a standard content optimizer into a comprehensive 'Agentic SEO' platform that addresses the emerging field of Generative Engine Optimization (GEO). Its market position is defined by balancing sophisticated research tools with accessible pricing, often serving as the primary alternative to higher-priced competitors like Clearscope or Surfer SEO. The platform's ability to 'de-construct' the top search results into actionable briefs remains its strongest selling point, significantly reducing the overhead for content managers. However, while its research capabilities are top-tier, the platform requires a dedicated learning period to master its feature-dense interface. Users should also note that maximizing the platform's utility—specifically for unlimited AI writing—often necessitates a 'Pro Add-on' cost. It is best suited for data-driven SEO professionals and agencies who prioritize structural accuracy and competitive benchmarks over purely creative AI generation.
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Pros
- + Rapid automated SERP research that extracts headings, keywords, and statistics from competitors in seconds.
- + Unique GEO (Generative Engine Optimization) scoring to track brand citations in AI-search engines like Perplexity and ChatGPT.
- + Native Model Context Protocol (MCP) server support, allowing AI agents to interact directly with SEO data.
- + Flexible content brief builder that allows for high levels of customization and team collaboration.
Cons
- - The user interface is feature-dense and can feel cluttered or overwhelming for new users.
- - The 'Pro Add-on' ($35/mo) is essentially required to unlock unlimited AI writing and premium search data.
- - AI-generated drafts often require significant human editing to maintain a unique brand voice and avoid 'robotic' phrasing.
Agent Readiness
63/100Frase is exceptionally prepared for autonomous agent usage. It is one of the first SEO platforms to offer a native Model Context Protocol (MCP) server, enabling AI agents like Claude to perform SEO research and content audits directly. Its REST API and strong presence in no-code ecosystems like Zapier and n8n make it highly suitable for automated content pipelines.
Last checked Jul 23, 2026
MCP Integrations
1 serverNeeds a self-provisionable API key
SEO, GEO & AI Visibility — research, write, optimize, publish & monitor content. 95 tools.
Last checked Jul 22, 2026
[ features ]
Compliance & Security
Security certifications, compliance features, and access control capabilities.
SOC 2 Type I or Type II certification.
ISO 27001 information security certification.
Built-in tools for GDPR compliance (data export, deletion, consent).
Complete audit log of all data changes.
Granular permissions based on user roles.
Single Sign-On integration support.
AI Engine Coverage
Coverage and support for various AI models, LLMs, and search engines.
List of AI models and LLMs supported for tracking (e.g., ChatGPT, Gemini).
How often metrics are updated (e.g., real-time, daily).
Support for tracking in multiple countries or regions.
Optimization Tools
Features for improving brand presence through content and strategy adjustments.
Provides tailored suggestions for content to boost AI visibility.
Pre-built templates for AI-optimized content formats.
Allows users to define and track custom customer-like queries.
Human oversight in AI-generated content workflows.
SEO Workflow Automation
Features automating key stages of the SEO process from keyword discovery to backlink building.
Automates discovery of high-potential keywords and topic clusters.
AI-powered creation of SEO-optimized articles and blogs.
Automatic scheduling and posting of content to CMS.
Automated backlink acquisition or exchange to boost authority.
Supports building topical authority through clustered content planning.
CMS & Platform Integrations
Supported integrations with content management systems and publishing platforms.
CMS platforms natively integrated for publishing.
Availability of API for custom integrations and automation.
Multilingual & Global Support
Capabilities for international SEO including language support and localization.
Count of languages for content generation and optimization.
Automatic adaptation of content for cultural/regional relevance.
Pricing & Usage Limits
Pricing models, tiers, and limits on usage like credits or articles.
Entry-level monthly price in USD.
Offers a free trial or freemium plan.
Relies on credits, articles/month, or similar quotas.
Dedicated plans for teams or enterprises with higher limits.
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Reviews
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