Frase

Frase

The Agentic SEO & GEO Platform | Rank on Google. Get Cited by AI.

Pricing: Freemium - $49/mo Company: Frase Founded: 2016
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TL;DR

Frase is an AI-powered platform for SEO and GEO content research, creation, optimization, and visibility tracking across Google and AI engines like ChatGPT. It's for content marketers, SEOs, agencies, and enterprises aiming to rank higher and get cited in AI responses. Key differentiator: Agentic AI with 80+ skills that automates end-to-end workflows including SERP analysis, content briefs, and multi-platform optimization.

What Users Actually Pay

No user-reported pricing yet.

Our Take

Frase holds a strong position in the evolving SEO content optimization market, particularly as search shifts toward AI-generated answers, with its dual SEO/GEO focus setting it apart from traditional tools. It provides end-to-end content workflows—from SERP research and gap analysis to AI-generated briefs, optimization scoring, and visibility tracking across 8 AI platforms—making it a comprehensive solution for scaling content production while targeting both Google rankings and AI citations. Strengths include rapid content brief generation from top competitors, real-time scoring for SEO and GEO, and an autonomous AI agent that handles multi-step tasks like audits and optimizations, praised for speeding up workflows and improving content quality. High user ratings (4.8/5 on G2 and Capterra from 300+ reviews each) highlight its ease of use for creating data-backed content. Limitations may include higher pricing for scale (starting at $49/mo but up to $299+ for teams) and a potential learning curve for advanced agent features, with some users preferring specialized tools for pure backlink analysis. Review access was limited, but snippets suggest occasional concerns with cost vs. depth compared to broader suites like SEMrush. Best suited for mid-sized content teams, agencies, and enterprises focused on AI-enhanced SEO strategies, especially those producing 10+ articles/month and needing GEO visibility, rather than solo bloggers or link-building heavy workflows.

Pros

  • + Fast SERP analysis and content brief generation from top competitors.
  • + Powerful AI content creation and real-time SEO/GEO optimization scoring.
  • + Ease of use and quick setup, ideal for small businesses and teams.
  • + AI visibility tracking across multiple platforms like ChatGPT and Perplexity.
  • + Autonomous AI agent handles research, optimization, and publishing workflows.

Cons

  • - Pricing can be expensive for larger teams or high-volume usage ($299+/mo for Scale).
  • - Less comprehensive for backlinks or keyword research compared to Ahrefs/SEMrush.
  • - Potential learning curve for advanced AI agent features and full workflow.
  • - Limited to content optimization; not a full SEO suite.
  • - Some users note it shines more in outlines/briefs than deep editing.

Features

Compliance & Security

Security certifications, compliance features, and access control capabilities.

SOC 2

SOC 2 Type I or Type II certification.

Type II
ISO 27001

ISO 27001 information security certification.

✗ No
GDPR Tools

Built-in tools for GDPR compliance (data export, deletion, consent).

✗ No
Audit Trail

Complete audit log of all data changes.

✗ No
Role-Based Access Control

Granular permissions based on user roles.

✓ Yes
SSO Support

Single Sign-On integration support.

SAML

AI Engine Coverage

Coverage and support for various AI models, LLMs, and search engines.

Supported AI Models

List of AI models and LLMs supported for tracking (e.g., ChatGPT, Gemini).

ChatGPT, Gemini, Perplexity, Claude, Grok, Copilot
Tracking Frequency

How often metrics are updated (e.g., real-time, daily).

Real-time
Geographic Coverage

Support for tracking in multiple countries or regions.

Global

Optimization Tools

Features for improving brand presence through content and strategy adjustments.

AI Content Recommendations

Provides tailored suggestions for content to boost AI visibility.

✓ Yes
Content Generation Templates

Pre-built templates for AI-optimized content formats.

✓ Yes
Custom Prompt Support

Allows users to define and track custom customer-like queries.

✗ No
Human-in-the-Loop Controls

Human oversight in AI-generated content workflows.

✓ Yes

SEO Workflow Automation

Features automating key stages of the SEO process from keyword discovery to backlink building.

Keyword Research Automation

Automates discovery of high-potential keywords and topic clusters.

✓ Yes
Content Generation

AI-powered creation of SEO-optimized articles and blogs.

✓ Yes
Auto-Publishing

Automatic scheduling and posting of content to CMS.

✓ Yes
Backlink Building

Automated backlink acquisition or exchange to boost authority.

✗ No
Topic Clustering

Supports building topical authority through clustered content planning.

✓ Yes

CMS & Platform Integrations

Supported integrations with content management systems and publishing platforms.

Supported CMS Platforms

CMS platforms natively integrated for publishing.

WordPress, Webflow
Public API Access

Availability of API for custom integrations and automation.

✓ Yes

Multilingual & Global Support

Capabilities for international SEO including language support and localization.

Number of Supported Languages

Count of languages for content generation and optimization.

100
Content Localization

Automatic adaptation of content for cultural/regional relevance.

✗ No

Pricing & Usage Limits

Pricing models, tiers, and limits on usage like credits or articles.

Starting Monthly Price

Entry-level monthly price in USD.

49
Free Trial Availability

Offers a free trial or freemium plan.

✓ Yes
Usage-Based Limits

Relies on credits, articles/month, or similar quotas.

✓ Yes
Team/Enterprise Plans

Dedicated plans for teams or enterprises with higher limits.

✓ Yes

Reviews

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