BrandKarma
Maximise visibility and improve reputation of your brand across all major LLMs with AI-driven content optimisation.
TL;DR
BrandKarma is an AI visibility and GEO (Generative Engine Optimization) tool that tracks and optimizes brand presence across major LLMs like ChatGPT and Gemini. It's for marketers and brands adapting to AI search. Key differentiator: 'Search Everywhere Optimization' for LLM reputation and content tweaks in the post-SEO era.
Our Take
BrandKarma positions itself in the emerging market of AI Visibility and Generative Engine Optimization (GEO), a niche born from the rise of AI search engines and overviews (e.g., Google AI Overviews, Perplexity). Its primary value is helping brands monitor how they fare in LLM responses—beyond traditional SERPs—to maintain relevance as users shift to conversational AI queries. With AI search growing, tools like this address a critical gap: optimizing content for citation in generated answers, sentiment tracking, and competitive benchmarking. Strengths include its focus on multi-LLM tracking and AI-driven optimizations, potentially standing out for simplicity in a crowded SEO space. Early promotions suggest real-time dashboards and actionable insights. However, as a likely startup product, it lacks proven scale or integrations compared to incumbents. Limitations: Sparse review data raises questions on reliability, accuracy, and support. Pricing opaque (likely custom/enterprise), and no free tier evident. Best suited for forward-thinking SEO/marketing teams at mid-sized brands experimenting with GEO, not enterprises needing robust ecosystems.
Pros
- + Tracks visibility across multiple LLMs for comprehensive AI search monitoring.
- + AI-driven content optimization recommendations tailored for generative responses.
- + Focuses on brand reputation and sentiment in AI outputs.
- + Competitor analysis to benchmark AI presence.
Cons
- - Extremely limited user feedback or reviews available, making reliability uncertain.
- - New entrant; potential lacks in features, integrations, or proven results.
- - Pricing not transparent; requires contact, possibly high for startups.
- - Website access issues suggest possible technical immaturity.
- - No evidence of advanced features like prompt engineering or A/B testing.
Sentiment Analysis
Sentiment has remained stable since last capture. BrandKarma by getbrandkarma.com has virtually no presence on major review sites like G2, Capterra, or TrustRadius (0 reviews found). Sparse positive mentions on Reddit and X (Twitter), primarily one recommendation on Reddit noting 'good results' and promotional/neutral posts on X. Key themes: emerging AI visibility tool with limited user feedback, one positive user experience noted. Previous sentiment was 0.10; slight positive shift due to the single endorsing mention, but still very low volume—no significant change.
Sentiment Over Time
By Source
1 mention
Sample quotes (2)
- ""also check out brandkarma, starts to show good results for me.""
- ""User-generated content (reviews, testimonials) performs well. 3 ... also check out brandkarma""
5 mentions
Sample quotes (2)
- ""Just launched BrandKarma, my AI brand reputation and visibility tracker getbrandkarma.com Would love some feedback!""
- ""Because reputation is everything for brands Big or Small, presenting "BrandKarma", an online Reputation Management product. BrandKarma is a very powerful ...""
Features
AI Engine Coverage
Coverage and support for various AI models, LLMs, and search engines.
List of AI models and LLMs supported for tracking (e.g., ChatGPT, Gemini).
How often metrics are updated (e.g., real-time, daily).
Support for tracking in multiple countries or regions.
Monitoring Metrics
Key performance indicators and analytics provided for brand presence.
Tracks brand mention frequency or share in AI responses.
Monitors brand's ranking or position in AI-generated results.
Analyzes tone and perception of brand in AI outputs.
Compares brand performance against competitors.
Identifies sources cited in AI responses for the brand.
Optimization Tools
Features for improving brand presence through content and strategy adjustments.
Provides tailored suggestions for content to boost AI visibility.
Pre-built templates for AI-optimized content formats.
Allows users to define and track custom customer-like queries.
Human oversight in AI-generated content workflows.
Integrations and Pricing
Ecosystem compatibility, extensibility, and cost structure.
Pre-built connections to popular tools.
Offers a free trial period for testing.
Publicly listed pricing without requiring contact.
Single Sign-On integration for teams.
